When I decided to start my own company last year I wasn’t really sure what to expect. Turns out, it’s a lot of work. 🙂 Aside from being a developer, I also need to play the role of marketer, accountant, salesman, recruiter and so on. It’s pulled me out of my comfort zone. Way out in some cases, and I don’t always have a clear path forward.
I recently stumbled on the Entreprogrammers podcast. Unlike a lot of other podcasts out there, this one isn’t chock full of tips or advice. It’s not “how to be an entrepreneur”. It’s just three developers, who I happen to respect, having a discussion about their respective entrepreneurship journeys. And while there aren’t any predetermined topics or specific areas of advice, I have found a lot of the content to be useful. I’ve picked up a lot just by listening to what these guys are doing.
They talk about their ups and downs, marketing strategies, approaches to product development and other topics that are relevant to a developer who is also trying to sell a product or service. It’s also relieving to hear that other people, in this case people who are much more well-known and much smarter than me, face similar successes and struggles.
If you’re a developer who is trying to build a product, sell a service, or build a brand, this is definitely worth checking out.